• Equity, Diversity, Inclusivity

Keychange Study: Study on gender diversity in the music industry and in music usage - Report on findings

For the future strategic orientation and review of existing objectives within the framework of the Keychange Initiative, a study was carried out to establish the current gender balance in the music industry.

For the future strategic orientation and review of existing objectives within the framework of the Keychange Initiative, a study was carried out to establish the current gender balance in the music industry. The study placed a specific focus on attitudes to themes such as equal opportunities, existing barriers and possible measures, such as the introduction of a quota system for women. For the first time, the relevance of gender diversity was looked at with regard to music usage from the point of view of consumers.